Crreating Awareness Of Your Products' Benefits

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When someone talks about getting 2.5 GB for ₦500, I'm sure the first service provider  that came to your mind is MTN...


Why is that so? 


Because they have already established the fact that they give such amount of data for a good price.


Meanwhile, MTN isn't the only service provider that does this... Airtel also gives 2.5 GB for ₦500 but it is pitiful that even some Airtel users don't know this

And so, when people are required to choose between the two service providers, they tend to lay more on MTN because they already know what they offer...


This is the advantage of broadcasting your products' benefits to people...they are more interested in what your products can give them


When advertising, make sure you emphasize on the advantage your product has over other similar ones, it will help in driving more sales because people are more likely to buy products whose benefits they are aware of.


I hope this helps...

©️ African Man

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